carrot - and stick-motivation

carrot - and stick-motivation
    Глоссарий к книге Мэскона
    мотивация по принципу кнута и пряника
     - намеренное и интенсивное использование внешних поощрений и наказаний для мотивации сотрудников, сходное с легендарным методом, заставлявшим двигаться осла.

English-Russian glossary of the book Meskon. 2014.

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